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How To Enhance Your Own Google Web Placement Before you can basically raise your Google web ranking, you need to realize what factors figure in to the rank number. Google (or any search engine for that matter) uses many methods to determine which pages are shown first in the results. There is an exact algorithm that determines placement but that is top secret. On the other hand, there are several well-known methods that you can employ to boost Google webpage ranking, where you come up in the search results. First of all, do not waste your time or effort on posting your website to hundreds of search engines. Not only will this not get you results, it could essentially backfire and cause your ranking to go down. On the other hand, submitting your site to the right directories can help. Search for directories that are particularly related to your business. Examine what the page rank is (the higher, the better) and publish your website there. Keyword optimization is essential. If you aren't familiar with this term, it basically means using the exact same words that people are checking for on the Internet in the content of your site. It's very easy to find what terms people are searching for and how often they are searching for them. You can use any of the search engine's free keyword tools to assist you with this. Just type in a general term that is related to your business and the tool will give you related terms that users are keying in, along with the number of searches per month that term gets, how competitive the term is and other info. If you are just at the start, you will want to make use of the uncompetitive keywords (those that don't get too many searches). As you start to build in Google webpage ranking, you should utilize more competitive keywords. How often do you use the keywords you have chosen to target? You should consider to use them in main headings, titles or links within your website in addition to within the content. Nevertheless, the usage should not be forced. Your Google web ranking will in fact go down if you try to "trick" the search engine by over-using keywords. One of the primary determiners of your rank is how many incoming links you have to your site. If Google recognizes that you have other sites linking to yours, it signifies to them that your content is valuable and must be worth transmitting visitors to. The more links, and the higher the quality of the links, the better your ranking will be. When you have other high-ranked sites (that are relevant to your business) linking to you, you'll receive a boost in your ranking. You may also submit your site to social networking sites. When people bookmark your website, Google sees that as a thumbs up and raises your ranking. These are just a few points, along with maintaining valuable content and good design, that you're able to keep in mind to enhance your Google webpage ranking. 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